The Chief Executive Officer of telecommunication giant MTN Ghana, Serame Taukobong has resigned after two years of working with the company.
Serame Taukobong replaced Michael Ikpoki who was moved to MTN Nigeria as the CEO. Serame before his appointment was the as MTN South Africa’s Chief Marketing Officer (CMO).
Serame Taukobong is a talented executive with extensive marketing, operations and sales experience. He was appointed Group Marketing and Sales Executive for MTN International in 2002, after moving from M-Net Channels, where he was Marketing Director. Two years after joining MTN, he became the Chief Operations Officer at MTN Uganda.
In 2006, he assumed the role of Sales and Distribution Executive at MTN Irancell, where, among his achievements, he established a distribution footprint of over 7000 points of presence.
He returned to MTN Group as Executive for Global Brand and Sponsorships in 2007. Taukobong became the CMO of MTN SA in 2009, responsible for revenue generation, product innovation, customer development, retention & management, company strategic development, company-wide business development, overall brand communication, sponsorship and PR and strategic revenue development.
In 2011, he was voted Sunday Times Marketer of the Year. Taukobong was the brains behind the famous Ayoba campaign, which has won numerous awards in South Africa and globally.
