Valentine’s Day is here, and as expected, Nigerians are actively searching for information related to love, dating, and the special occasion, according to Google’s recent search trend data.
The insights offer a unique window into the hearts and minds of the country’s residents as they seek answers and ideas related to the celebration.
Google’s Communication and Public Relations Manager, West Africa, Taiwo Kola-Ogunlade, said: “At Google, our goal is to provide the information people are looking for in the moments that matter to them.
These trends showcase the crucial role search plays in helping Nigerians find answers to their most pressing questions, especially during special occasions like Valentine’s Day. It underscores the importance of search in these exciting moments.”
The data reveals that Nigeria is the top country searching for love in 2023, and it has been the country searching the most for dating apps worldwide since 2004.
Also, the search for “the origin of valentine” has increased by 200% in the past week. Other trending searches include “valentine messages for boyfriend,” which has risen by 300% in the past week, and “valentine hair style,” which has surged by 250% over the same period.
The search for “best dating app in the world” also spiked by 250%, while “the origin of valentine” rose by 200%.
In addition, “valentine gift ideas for him in Nigeria” and “best valentine gift for girlfriend” both spiked by 120% in the past week.
Nigerians are also actively searching for answers to questions related to Valentine’s Day. The most trending questions over the past week include whether Valentine’s Day is for Muslims, when it was created, and how to celebrate it in school.
They also searched for what to do on Valentine’s Day with their boyfriend or how to wish their boyfriend Happy Valentine’s Day. Additionally, “How to survive Valentine’s Day alone” made the list of most searched questions.
In the past year, the most searched questions on dates include how to ask a girl out, what to do on a first date, where to go on a date in Lagos, and what to wear on a first date.
Others include how to go on a date with a girl or what to discuss on a first date.
These insights showcase how important search plays in helping Nigerians find answers to their most pressing questions, especially during special occasions like Valentine’s Day.
With Nigerians’ continued interest in love and dating, search engines like Google will continue to play a crucial role in providing the right information at the right time.
